Hosted by Terry Rice and built in partnership with Entrepreneur Magazine
Terry Rice is a biz dev consultant, staff writer at Entrepreneur magazine, adjunct instructor at New York University, and husband and father of four.
Needless to say, he has to make the most of his time – which is why he's designed this course to be an efficient way to get your new business off the ground in one month.
1
Define your service offering by gaining a clear understanding of the work you excel at and enjoy.
2
Establish your pricing and promotion strategy based on your revenue goals.
3
Attract high paying clients (no cold calling) and optimize your workflow to avoid burnout.
WHO IS THIS COURSE FOR?
You're an experienced professional
who wants to offer services independently so you can do work you love for high-paying clients.
You're a subject matter expert
who wants to start a business, but needs the clarity and confidence required to become an entrepreneur,
You're a service provider
and you're tired of daydreaming about starting a business someday. You want to take action so you can make a LOT more money.
What you'll get out of this course:
✅ Design a service offering that people will pay good money for.
Confidently describe who you are, what you do, and how you help clients
✅ Create your pricing and promotion strategy
Avoid underselling yourself or struggling to stand out from the crowd.
✅ Develop your personal brand to easily attract clients
Get paid for who you are, not just what you do. You'll learn how to attract people and organizations that are excited to connect with you. (no cold calling!)
✅ Confidently present and sell your services
Shift from feeling anxious or afraid. Discover how to fully understand your prospect’s challenges so you can clearly present your solution.
✅ Plan your client management process
Effectively deliver on your promises so you can retain clients while also growing through testimonials and referrals
✅ Optimize your daily schedule and avoid burnout
You won't be burning the midnight oil or struggling to determine what you accomplished at the end of the day. After taking this course you'll increase efficiency and avoid burnout.
What people are saying
”
What I love the most about this program is how simple it is. What he’s teaching and getting you to take action on are really the needle movers. He’s taken away all the fluff that we don’t need to spend time on. The Playbook, the templates, the content strategy all of it just makes it so easy to start action and generate revenue without guessing.
Gi Gi O'Brian
Manifestation Coach
”
Terry is a wellspring of knowledge! When I had an idea for creating a consulting business a while ago, I looked around for someone who could provide me with a framework for turning my idea into reality. Terry gives detailed, practical information that works! Since I launched my business as a Strategic Storytelling consultant, I've been dealing with the challenge of having too MUCH business - all without spending a penny on ads. I largely credit my success to the pre-work, networking, and outreach methods I've learned from Terry's courses. The man knows his stuff. 6/5 stars.
Nelson Fernandez
Strategic Storytelling Consultant
”
Terry is really great at looking at someone's skills and strengths and finding a way to monetize your knowledge. Beyond that, this course was a big help in finding clients organically without having to cold call.
Athena Pham
Digital Marketing Expert
”
What I really enjoy about the course: it is concise and to-the-point. The reason I really appreciate that is because is saves me time and energy to decipher. :)
Spoiler alert: the technique he offers in the course for finding your Zone of Genius and the niche for your services can be done multiple times in the future for multiple offers.
Monika Fischer
Business Mentor
”
I’m impressed with Terry’s clarity, knowledge, and ability to convey his message in a way that is easily understood. Being able to take it step by step, in the logical progression that he has set up, made it clear to see how the pieces of the puzzle fit together.
Victoria Moore
Author and Program Producer
”
Terry is a super smart guy and this shines through the content. I got answers to the questions I had, and answers to the questions I hadn't thought to ask. I particularly benefited from the section on marketing. I was also really impressed with the quality of resources. I have recommended Terry's course to every solopreneur I know!
Amanda Colpoys
Business Agility Coach & Consultant
Meet Your Instructor
Terry Rice
I’m a Business Development Consultant and Staff Writer at Entrepreneur magazine.
My overall goal is to help entrepreneurs grow their business, save time and make better decisions.
After leaving the corporate world — which included roles at Adobe and Facebook — I started my own business in order to spend more time with my family and have complete control over my revenue potential. Unfortunately, I quickly realized there’s a big difference between being good at your job and being good at running a business.
Frustrated and confused I spent the next 18 months discovering the actions, tools and mindset needed to succeed as a solo entrepreneur. I now share that guidance with other emerging business owners so they can scale their business without sacrificing their health or personal life.
I’m also an instructor at New York University, speak at business development events on behalf of organizations including Amazon and Google, and have been featured as a subject matter expert by Good Morning America.
Outside of that I’m usually playing with my four kids, going to Crossfit or telling really — really — good dad jokes.
Course Curriculum
Welcome
📺 Introduction (5:24)
🗒️ Course Materials
📺 Boost Your Confidence (1:03)
Getting Started: Developing Your Service Offering & Pricing
📺 Determining Your Zone of Genius (4:17)
📺 Defining Your Target Audience (2:09)
📺 Determining Your Service Offering - Part 1 (5:31)
📺 Determining Your Service Offering - Part 2 (8:23)
📺 Documenting Your Pricing (11:24)
Getting Attention: Personal Branding & Content Creation
📺 Developing Your Personal Branding Statement (2:36)
📺 Crafting Your Story Brand (2:01)
📺 Optimizing Your Social Media Profile (10:22)
📺 Rapidly Coming Up with Content Ideas (7:46)
📺 Creating Social Media Content (4:47)
Getting Clients: Lead Generation Part 1
📺 The Easiest Way to Get Leads (2:30)
Intermission
Getting Clients: Lead Generation Part 2
📺 Generating Inbound Leads (5:10)
📺 Nurturing and Converting Leads (11:18)
📺 Outbound Lead Generation (3:37)
📺 Landing Speaking and Media Opportunities (8:23)
📺 Getting Leads Summary (1:32)
Getting Paid: Sales Calls and Proposals
📺 Prepping for Sales Calls (5:44)
📺 Five Questions to Ask During Sales Calls (5:49)
📺 Templatized Proposals and Following Up (6:49)
📺 Getting Paid Summary (0:34)
Getting It Done: Client Management and Workflow Productivity
📺 Client Management and Retention (5:05)
📺 Landing Testimonials and Referrals (2:45)
📺 Setting Goals and Workflow Optimization (5:49)
What's Next & Bonus Materials
📺 Congrats! (0:36)
🗒️ Bonus Materials
🗒️ Tools & Resources I Use
🗒️ Office Hours
📺 Creating Your Profit Multiplier (3:58)
ENROLL TODAYReady to get started?
Enroll now for lifetime access.
Start (or grow) a business with the skills you already have and enjoy in less than 30 days.
After completing the course you will be able to:
- Determine your service offering and target audience
- Establish your pricing and promotion strategy
- Attract qualified leads who want to speak with you (no cold calling)
- Navigate sales calls without feeling salesy or desperate
- Maximize your revenue, time and productivity
Frequently Asked Questions
WHEN DOES THE COURSE START AND FINISH?
HOW LONG DO I HAVE ACCESS TO THE COURSE?
WHAT CONTENT IS INCLUDED?
WHO IS THIS COURSE FOR?
WHO IS THIS COURSE *NOT* FOR?
HOW DID YOU DEVELOP THE CURRICULUM?
ENROLL TODAY
Every student receives lifetime access to the course and any future updates. Ready to dive in?
GET STARTED HERE